Ask 10 agencies for a quote on the same event and you'll get 10 different numbers. The main reason: no agreement on what you actually need — 'management' or 'planning'?
Event Planning
Event planning focuses on the creative and planning phase: concept, scenario, venue selection, invitation design, and run-of-show.
Main deliverable: a complete written plan. Doesn't include on-site execution. Suitable for clients with an internal execution team.
Event Management
Event management is broader: includes planning + vendor coordination + full on-site operations + real-time crisis management + closing report.
Main deliverable: a fully executed event with end-to-end agency responsibility. Suitable for most clients.
When to Choose Each
Choose planning only if: you have a strong internal team, need consulting expertise, and have limited budget. Usually 15-30% of full management cost.
Choose full management if: you don't want to deal with 12 vendors, want guaranteed results, or have no internal events team.
The Hybrid Model
At AOSS Media we offer a third model: 'planning + supervision'. We prepare the full plan and supervise execution day, while your team manages vendors. 40% savings with quality guarantee.
This model is ideal for government entities and large enterprises with PR departments that can execute but need strategic expertise.
Not sure what you need? Book a free 30-min consultation and we'll define the right model based on your event and budget.